If the Halloween stuff is out, can Thanksgiving and Christmas sales and products be far behind. And then you should start looking for your "January White Sale" sales circulars in your mail box real soon.
I ran across this article, in Smartmobs. A friend of mine was a contributor to "The Politics-To-Go Handbook", A Guide to Using Mobile Technology in Politics, about a year ago. There's some good stuff in the book. You can get the book from IPDI.